Data Science BSc
On this degree you'll develop ethical data-driven solutions which have a positive impact on organisations and society. Taught by active researchers and developed with industry experts, you'll learn the technical and analytical competencies necessary to become a responsible data scientist.
-
A Levels
AAB -
UCAS code
I2L9 -
Duration
3 years -
Start date
September
- Course fee
- Funding available
- Optional placement year
- Study abroad
Explore this course:
Course description
Why study this course?
Learn how to work with and analyse data, and use your findings to make ethical, sustainable decisions – engaging different audiences and stakeholders, using visualisation and statistical methods.
Developed with industry experts and taught by active researchers, this course gives you the skills to manage the complexities of data in organisations and to integrate the work of data scientists with those in more managerial or policy-making roles.
With a strong focus on sociological theory, you will explore the underpinning concepts of responsible data science and the ethical application of technical approaches. By studying with us, you'll develop solid foundations in ethics, sustainability, critical thinking, and how to influence outcomes of data to positively impact society.

Taught by active researchers and developed with industry experts, prepare for a career where you can use data-driven solutions to make a positive impact on society.
Most data science courses are based in computer science or engineering departments - our degree is based in social sciences. That’s because we think it’s important to teach you not just the programming and analysis tools, but also how to use data-driven solutions responsibly and to the benefit of society.
Data science underpins all kinds of decision-making, so you could be studying data from a sports team to improve performance, using real-world data as part of the solution to climate change, or analysing business expenditure.
With opportunities to study abroad, work-based placements and developing your personal portfolio, you’ll be in a strong position for the future.
Modules
UCAS code: I2L9
Years: 2026
In year one, you'll develop fundamental capabilities and understandings in data science, including data visualisation and data modelling. With a strong focus on sociological theory, you will explore the underpinning concepts of responsible data science and the ethical application of technical approaches. You will also be introduced to computer programming and computational thinking.
- Practical Programming for Data Science 1
-
This module introduces students to skills in computer programming and computational thinking needed for practical data science (e.g. decomposition, pattern recognition, abstraction and algorithms). Students will learn about the major programming paradigms used by data scientists (e.g. functional, object-oriented and event-driven) and explore the issues arising from the choices programmers make (e.g. potentially biasing assumptions about data or computation). The module will focus on programming with Python, one of the most widely used languages in data science. The module will also teach students how to use packages and productivity tools to support practical programming and extend base Python functionality. Students will also learn how to effectively use online resources for reference and training. Students will engage in problem-based learning throughout and practise key principles of effective group work in practical data science.
20 credits - Communicating Data
-
The vast amounts of information in a variety of types provide both opportunities and challenges to organisations daily. A primary aspect of data science is to make this information accessible to different groups of audiences, in different forms and mechanisms. Visualising data is an essential skill in communicating data effectively and is therefore a key process in decision making within organisations and in information dissemination to the public.
20 credits
This module will focus on theories and methods for visualising and presenting data and insights to different audiences. The module will discuss the building blocks of data visualisation, such as visual elements, and cover how to create and critique different visualisations to display data. The module will also cover design considerations and good practices in data visualisation and presentation. - Statistics for Insight
-
This module equips students with a comprehensive overview of the fundamental aspects of quantitative research methods and statistics. Students undertaking the module will gain experience in dealing with data and ways to analyse and report them. Using data from a range of applications and sources, students will learn practical statistical techniques and fundamental principles, as well as using IBM SPSS software to analyse data to make inferences and predictions.
20 credits
In the initial part of the module students will learn research question development, study design, data cycle, sampling and confounding, types of data, graphical and tabular representation of data and results, summarising numeric and categorical data. Students will then move on to learn about data distributions, hypothesis testing, confidence intervals and probability theory to build the knowledge-base required to undertake inferential statistics to make deductions about populations.
Inferential statistics techniques covered include parametric (e.g. t-tests, ANOVA, correlations) and non-parametric tests (e.g. Mann-Whitney, Kruskal-Wallis), bootstrapping and regression analysis. The module will also actively link with the learning undertaken in other Level 1 modules on the programme. Students will put into practice their newly acquired knowledge of statistical tools. - Data Science Foundations and Contexts
-
This foundational module underpins our approach to teaching future data scientists. It develops students' essential skills and awareness of the ethics and practicalities of real-world data science contexts. These contexts will include big business, academic research, cause-related charities as well as policy and public sectors. Students will reflect upon the different themes covered on the module and their learning and development through a personal portfolio.
20 credits
The module addresses two key questions: firstly, 'What makes data science a science?', through material on the origins and traditions of data uses; and secondly, 'How does thinking about data science as a social and information science help us imagine and realise more ethical and sustainable futures?
Core content includes
- the importance of useful data science, with critical understanding of how data science is used - in different contexts - for good and bad;- foundational professional skills and literacies (data, information, ethical and academic);- how data work in different contexts: in the workplace, personal data and different geographies, domains and industries;- how contextual data can improve understanding as well as ways that data are acquired, deployed, monitored and evaluated;- the impact of data science and ethical innovations including critical data science, fairness, accountability, transparency, ethics and social justice (FATES),- cross-cutting themes such as sustainability (and the Sustainable Development Goals [SDGs]), decolonisation, and intersectionality. - Practical Programming for Data Science 2
-
Focusing on one popular programming language, this module will teach students how to effectively use programming and computational tools for data processing and analysis. It will cover or extend the topics covered in other first year modules, including (but not limited to) handling data in different file formats (e.g., CSV), structures (e.g., table, JSON), and implementation and transformation of different data structures, testing concepts to identify defects/errors while writing code. The module will develop skills such as:
20 credits
handling and understanding different data structures;Â
data wrangling and cleansing;Â
data transformation and analysis; and
testing and debugging - Data-Driven Organisations
-
Many organisations are making use of data, analytics, and new technologies (e.g., Artificial Intelligence, cloud computing, Internet of Things, and Big Data) to drive digital transformation and become more 'data-driven'. Data science (and increasingly AI methods) can be applied in many ways within organisations and used for activities, including business intelligence, data mining, predictive modelling and automation. A key use of data and analytics is to improve the outcomes (speed, accuracy, and relevance) for all types of decisions, from operational to strategic. The use of data science and more advanced techniques allows organisations to respond rapidly to changing requirements and contexts. In particular, the combination of predictive and prescriptive methods allows organisations to tackle complex problems, such as forecasting and simulating outcomes, that may assist with more informed and evidence-based decision making.Â
20 credits
This module will help students to understand the organisational and business contexts in which data and data science can be used to support digital transformation. It will explore the core legislation, standards and codes of conduct related to data. Students will also learn about the people, cultures, processes, and technologies that are needed to become an effective data-driven organisation. As well as considering the opportunities and benefits of using data and analytics, this module will also consider some of the common barriers faced by organisations in adopting such approaches. Students will also learn about the importance of data leadership to drive concrete actions and the need for a clear data strategy to guide and drive organisations to use and manage data effectively and achieve their specific business goals. Finally, beyond theoretical understanding, students will also explore case studies to gain insights into how data science principles are applied in various organisational settings and across different industry domains.
In year two, you'll build on these foundations, further develop your technical skills, and apply these to the data lifecycle and team-based projects. You’ll enhance your skills to develop solutions that process and analyse data in complex data structures.
Example core modules:
- Data Ethics and Leadership
- Databases and Beyond
- AI and Machine Learning for Advanced Analytics
In your final year (year three or four, depending on whether you choose to do a placement year), you'll have the opportunity to specialise and to prepare yourself for employment through the development of a portfolio and through independent study, and will conduct a large individual project with guidance from a supervisor. You will also learn how to build applications using the latest advances in AI technology and will learn about cutting-edge applications of data science.
Example core modules:
- Building AI Applications
- Becoming a Data Translator
- Data Science and AI in Practice
The content of our courses is reviewed annually to make sure it's up-to-date and relevant. Individual modules are occasionally updated or withdrawn. This is in response to discoveries through our world-leading research; funding changes; professional accreditation requirements; student or employer feedback; outcomes of reviews; and variations in staff or student numbers. In the event of any change we will inform students and take reasonable steps to minimise disruption.
Learning and assessment
Learning
You'll learn through a mix of laboratories and practical classes, group work, interactive lectures and seminars, inquiry-based and self-directed learning. A diverse range of learning and assessment activities will support you to develop the 91ÖÆÆ¬³§ Graduate Attributes. You'll learn a broad set of skills, including teamwork and project-based tasks so that you will be ready for graduate career opportunities.
On each module, you will be taught by subject specialists who are also active researchers in their field. This research-led approach means that our curriculum is current and relevant, and it is further supported by visiting lecturers and other industry-based experts.
Our staff backgrounds and research reflect influences from computing, health, critical data studies and different social sciences disciplines, as well as experience from professional practice in data roles.
Assessment
Your lecturers are here to support your development, meaning that you’ll be given extensive feedback on your work. We use a range of assessment methods including, exams, online tests, group/individual presentations and coursework.
Entry requirements
With Access 91ÖÆÆ¬³§, you could qualify for additional consideration or an alternative offer - find out if you're eligible.
The A Level entry requirements for this course are:
AAB
- A Levels + a fourth Level 3 qualification
- ABB + A in a relevant EPQ
- International Baccalaureate
- 34; 33, with A in a science-based extended essay
- BTEC Extended Diploma
- DDD in Engineering, Applied Science (including Biomedical Science, Analytical & Forensic Science and Physical Science streams), IT or Computing
- BTEC Diploma
- DD in Engineering, Applied Science, IT or Computing + A at A Level
- T Level
- Distinction in the Digital Business Services T Level, including grade A in the core component
- Scottish Highers
- AAAAB
- Welsh Baccalaureate + 2 A Levels
- B + AA
- Access to HE Diploma
- The award of the Access to HE Diploma in a relevant subject, with 45 credits at Level 3, including 36 at Distinction and 9 at Merit
-
GCSE Maths grade 6/B
The A Level entry requirements for this course are:
ABB
- A Levels + a fourth Level 3 qualification
- ABB + A in a relevant EPQ
- International Baccalaureate
- 33
- BTEC Extended Diploma
- DDD in Engineering, Applied Science (including Biomedical Science, Analytical & Forensic Science and Physical Science streams), IT or Computing
- BTEC Diploma
- DD in Engineering, Applied Science, IT or Computing + B at A Level
- T Level
- Distinction in the Digital Business Services T Level, including grade A in the core component
- Scottish Highers
- AAABB
- Welsh Baccalaureate + 2 A Levels
- B + AB
- Access to HE Diploma
- The award of the Access to HE Diploma in a relevant subject, with 45 credits at Level 3, including 30 at Distinction and 15 at Merit
-
GCSE Maths grade 6/B
You must demonstrate that your English is good enough for you to successfully complete your course. For this course we require: GCSE English Language at grade 4/C; IELTS grade of 6.5 with a minimum of 6.0 in each component; or an alternative acceptable English language qualification
Equivalent English language qualifications
Visa and immigration requirements
Other qualifications | UK and EU/international
If you have any questions about entry requirements, please contact the school/department.
Graduate careers
As an evolving discipline, data science skills and knowledge are in strong demand with employers across a number of sectors.
We've worked closely with employers and industry partners to develop our curriculum to provide you with the relevant skills and experience to develop your future career. Our course is designed to equip students with the capabilities to manage the complexities of data in organisations and to integrate the work of data scientists with those in more managerial or policy-making roles.
All students have the opportunity to take either a placement year or a year abroad in between Levels 2 and 3. Students can also opt for a work experience module in Level 3 to spend time developing real-world skills with a local partner organisation or business.
Our annual Data Science Industry Day gives you an opportunity to meet employers and to link your learning at university with real-life contexts and challenges.
Some examples of the areas you may choose to explore include:
- Sustainability and global development
- NGOs, charities and third sector organisations
- Media and social media
- Finance and business
- Retail and ecommerce
- Public sector, transport and health
- Sports analysis
- Academia and research
School of Information, Journalism and Communication
QS World University Rankings by subject 2025
Here at the School of Information, Journalism and Communication, we’ve been training extraordinary journalists and data and information professionals, and conducting pioneering research for over 30 years. Study with us, and you'll have exclusive access to our unrivalled contacts and alumni network from across the globe, and access award winning employability support in the form of one-to-one sessions, mentoring and an array of placement opportunities to help you get your foot in the door.
Data Science students will develop solid foundations in ethics, sustainability, critical thinking, and how to influence outcomes of data science to positively impact society. We offer an outstanding academic education through the principles of research-led teaching, so you’ll always be challenged and learning the most up-to-date content.
Our students come from around the world, creating a multicultural, vibrant and invigorating environment where you can thrive in your learning. As part of our mission to provide world-quality university education in information, journalism and communication, we aim to inspire and help you pursue your highest ambitions for your academic and professional careers.
Our staff are experts in their field and work with organisations in the UK and worldwide, bringing fresh perspectives to your studies. They'll give you the advice and support you need to excel in your subject. We also work closely with partners and experts from industry, ensuring that your learning is always linked to your future career.
You'll have access to a high-quality, specialised learning environment including cutting-edge computing suites and our iLab usability testing facilities.
The Faculty of Social Sciences building, The Wave, co-locates many of our schools to promote interdisciplinary excellence in research, learning and teaching and help us to lead the way in addressing important societal challenges.
Facilities
Our facilities in The Wave include state-of-the-art lecture theatres, cutting-edge computing suites, broadcast facilities and editing suites.
University rankings
A world top-100 university
QS World University Rankings 2026 (92nd) and Times Higher Education World University Rankings 2025 (98th)
Number one in the Russell Group
National Student Survey 2024 (based on aggregate responses)
92 per cent of our research is rated as world-leading or internationally excellent
Research Excellence Framework 2021
University of the Year and best for Student Life
Whatuni Student Choice Awards 2024
Number one Students' Union in the UK
Whatuni Student Choice Awards 2024, 2023, 2022, 2020, 2019, 2018, 2017
Number one for Students' Union
StudentCrowd 2024 University Awards
A top 20 university targeted by employers
The Graduate Market in 2024, High Fliers report
Fees and funding
Fees
Additional costs
The annual fee for your course includes a number of items in addition to your tuition. If an item or activity is classed as a compulsory element for your course, it will normally be included in your tuition fee. There are also other costs which you may need to consider.
Funding your study
Depending on your circumstances, you may qualify for a bursary, scholarship or loan to help fund your study and enhance your learning experience.
Use our Student Funding Calculator to work out what you’re eligible for.
Placements and study abroad
Placement
Study abroad
Visit
University open days
We host five open days each year, usually in June, July, September, October and November. You can talk to staff and students, tour the campus and see inside the accommodation.
Subject tasters
If you’re considering your post-16 options, our interactive subject tasters are for you. There are a wide range of subjects to choose from and you can attend sessions online or on campus.
Campus tours
Our weekly guided tours show you what 91ÖÆÆ¬³§ has to offer - both on campus and beyond. You can extend your visit with tours of our city, accommodation or sport facilities.
Apply
The awarding body for this course is the University of 91ÖÆÆ¬³§.
Recognition of professional qualifications: from 1 January 2021, in order to have any UK professional qualifications recognised for work in an EU country across a number of regulated and other professions you need to apply to the host country for recognition. Read and the .
Any supervisors and research areas listed are indicative and may change before the start of the course.