@inproceedings{inproceedings, title  = {{Challenging social norms: discourse analysis of a research project aiming to use financial incentives to change breastfeeding behaviours}},

 publisher = {{Elsevier}},

 url = {{https://eprints.whiterose.ac.uk/id/eprint/134717 https://doi.org/10.1016/S0140-6736(17)33010-6 }},

 year = {{2017}},

 month = {{11}},

 author = {{Relton C and Umney D and Strong M and Thomas K and Renfrew MJ}},

 doi = {{10.1016/S0140-6736(17)33010-6}},

 volume = {{390}},

 journal = {{Lancet}},

 pages = {{S75-S75}},

 note = {{Accessed on 2025/12/13}}}